
Background : : Philosophy
Creating memorable spaces for discerning clients isn’t just a profession for Michele Saward—it’s second nature. As the daughter of a graphic artist and a design/build electrical contractor, design is in her DNA. But true vision requires more than instinct; it demands the fusion of art and science, the precision of experience, and the depth of expertise.
Raised in Cincinnati and now based in California, Michele has traveled extensively through Europe and Asia, drawing design inspiration from the elegance of Swiss modernism, the exuberant colors of Italian style, and the harmony of East-West Oriental fusion. Her work blends comfort, form, and function—interpreted through fine materials, thoughtful shapes, curated color palettes, and flawless finishes.
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“My father sparked my fascination with building and lighting. My mother taught me the power of turning ideas into tangible design. Together, they gave me the discipline to keep projects moving—on time and on budget.”
— Michele Saward
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With a foundation in industrial design, Michele began her career designing automotive interiors (Ford Motor Company) and pioneering innovations in bicycle helmet design and manufacturing (Bell Helmets). That technical background gave her a critical eye for detail and a deep respect for the relationship between form and function—skills that translate seamlessly into interior and landscape design, both residential and commercial.
Why such a varied background?
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“Because I believe that all design is related and interdisciplinary,” says Michele. “Whether it’s a product, a space, or a brand—design is about understanding people, problem-solving, and creating something that works beautifully and feels right. My experience across disciplines strengthens my ability to deliver integrated, innovative solutions.”
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Michele’s approach is rooted in collaboration, not imposition.
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“I don’t believe in pushing my design taste onto our clients,” she says. “Our goal is to elevate and refine each client’s unique style—never to replace it. Sometimes that means working between the needs and wants of a husband and wife when there are style disagreements. It’s all about listening carefully and creating harmony—in the design and in the relationship.”
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Across her leadership roles—as Director of Design, Graphics, and Marketing—Michele has consistently overseen not only creative teams, but also manufacturing processes, production timelines, and complex, multidisciplinary project scopes. Her ability to coordinate across departments and deliver polished results is a hallmark of her approach, ensuring that every project is executed with precision and professionalism from concept to completion. Her commitment to sound business practices and genuine customer service is the foundation of Michele Saward Designs.
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“Managing people is as important as managing the design. We focus on making the process enjoyable and stress-free for our clients.”
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Whether you're looking for a full-scale design, support on a single project, or a trusted collaborator to enhance your own ideas, Michele and her team offer the same exceptional service, attention to detail, and elevated results.
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“We LISTEN. We elevate and intensify your style. And we exceed your expectations.”
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Product Design
Bell Image Pro inducted into the MoMA
"Mutant Materials in Contemporary Design" - 1995


